The world needs to band together right now to fight the COVID-19 virus outbreak. This is no longer an issue of one country facing a crisis, but the entire world. As such, we’re starting to see various companies starting to make changes to their operations to help do their part in combating this disease.
For Apple, it seems that they are working on multiple fronts. According to a report from Music Business World, they have learnt that Apple Music has quietly set up a $50 million advanced fund that they will be giving to indie music labels and distributors who might have been affected by the coronavirus outbreak.
Given that smaller companies do not have the same cashflow or resources compared to bigger companies, it could spell trouble for some of them. With this $50 million advanced fund, indie labels who meet Apple’s requirements will be eligible to receive a